A survey of Cortilia online market, which connects consumers and farmers, reveals the relationship between Italians and wine. One in two Italians usually drink it, even if not every day. One in three uncorks a bottle once in a while, while only one in five follows the supply chain. Luckily, the focus is always on quality.
Interesting numbers are coming from Cortilia, an online market that connects consumers and farmers.
In the middle of 2018 harvest, which began at the end of last August, starting from Emilia Romagna and Sicily and then continuing along the Boot, Cortilia reveals what are the habits of Italians with wine.
Italians still drink a little compared to what the beautiful country is able to produce, but the trend, fortunately, seems to be reversing.
Although the wine is an alcoholic beverage, and alcohol abuse remains the leading cause of death in the world according to the World Health Organization, there are many researches that reveal that drinking the Bacchus nectar has also moderately positive effects. on our body.
Currently, 18% of Italians drink wine every day, especially at dinner. If, however, we consider those who use wine in an unusual way, the percentage reaches 48%. An Italian in three, on the other hand, that is to say 33% of the interviewees, untaps a bottle only on special occasions.
From the Cortilia survey it appears that the North of wine is still driving in the choices of the average Italian.
The most popular reds are Nebbiolo (Piedmont) and Amarone della Valpolicella (Veneto). Among the whites, the Gewurztraminer (Alto-Adige) and the sparkling wines of Franciacorta (Lombardy) are a notable success.
The third most chosen wine by the Italians is the Calabrese or Nero D’Avola, a Sicilian wine of great body appreciated and appreciated by many drinkers together with the timeless Chianti (Tuscany). Sicily is the only region of the South to be present in the ranking of Cortilia.
As for the pairings, the Italians remain traditionalists and prefer white on fish and red on meat. They are, however, attracted to labels and a catchy label seems to attract a percentage equal to 50% of breeders. Only 18% of drinkers and tasters, on the other hand, do not miss an opportunity to obtain information, choosing products from the short chain also in the cellar.